THE BRAND
The Oracle's Taurus moon inspired her to respond to the world's cultural climate with romance, poise, luxury, private getaway daydreams, and prophetic visions of escapism. Social media has become so much more important than real life and promotes the idea of putting yourself "out there" by expressing every little thing about what you were doing, even down to the way you make money. IMANI NADIA GRAY promotes outside escapades but in a way that is more mysterious and a-list. IMANI NADIA GRAY is taking back our privacy. The brand is an invite-only experience that says it's okay to be loud in our fashion statements by being more of a visually appealing creative broadcast rather than an overt or overly transparent and verbal one. IMANI NADIA GRAY is the return of sophistication and seclusion. With a slogan such as Self-Care is the New Romance, this brand plans to redefine the the art of doing nothing and protecting your energy by romanticizing downtime and self-reflection with enchanting zodiac sign motifs and luxury vacay stimulating designs.
